CHECKERED PAST RECORDS

In the spirit of stories worth telling, Checkered Past Records was founded in May 1997 by Bloodshot Records co-founder Eric Babcock, Yvonne Jones and Laurence Lipson.

The label remains determined to partner with artful innovators to bring important music to the fore.

The Checkered Past sound? Americana, alt-country, art-damaged, dark roots—call it what you want. This is music stripped down to its raw essentials to tell a human story. And, sometimes, with a bit of bitterness to boot.

We Created

Product development, brand development, brand ID, print advertising, graphic design, package design, PR, trademark development and management

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